The term ‘positive affirmation’ is seemingly everywhere at the moment. And I’m here for it. Positive affirmations are usually used in our personal lives to help us visualise situations and achievements; whether it be giving ourselves a pep talk before a big day, said in the mirror to boost our confidence, or even repeated overContinue reading “How positive affirmations can help you get press coverage (Spoiler: you’re probably already doing it)”
Media lists are just as important as the content – even more so in many ways – so how big should your media list be?
When you’ve set a campaign live, it can be all too tempting to start and end at coverage but there’s so much more to PR campaigns than just coverage and links. here’s where you need to look to measure success